iPhone 13 256gb Black

Super Retina XDR display

iPhone 13 O-LED display gets 28 percent brighter, up to 800 nits, so it’s easier to see in full sunlight. And it still goes up to 1200 nits for HDR content. You’ll notice bright whites, true blacks, and every shade in between. Yet the display conserves power better than ever.

The Super Retina XDR display has an ultrahigh pixel density, so photos, videos, text — whatever you’re viewing — looks extra-sharp. And the display is even more expansive, thanks to a smaller TrueDepth camera area.

iPhone 13 features a cinema standard wide color gamut, displaying colors just as filmmakers intended. And with precise color accuracy, everything on the screen looks remarkably natural

iPhone’s most advanced dual‑camera system ever

Filmmakers use a technique called rack focus — shifting focus from one subject to another — to guide the audience’s attention in their movies. Now iPhone makes it easy for you to bring the same storytelling technique to your videos. Cinematic mode automatically creates beautiful depth effects and focus transitions

Just start recording and Cinematic mode will hold focus on your subject while creating a beautiful depth-of-field effect all around them.

Cinematic mode can also anticipate when a prominent new subject is about to enter the scene and automatically shift focus when they do. Now you can effortlessly create videos that look and feel like the movies.

A lightning-fast chip that leaves the competition behind

The lightning-fast A15 Bionic powers Cinematic mode, Photographic Styles, Live Text, and more. Its Secure Enclave locks down personal info like your Face ID data and contacts. And it’s more efficient, helping to deliver longer battery life. A15 Bionic and the True Depth camera also power Face ID, the most secure facial authentication in a smartphone.

• Up to 50% faster CPU than the competition
• Up to 30% faster graphics than the competition
• The only smartphone chip faster is in iPhone 13 Pro

A huge leap in battery life you’ll notice every day.

Up to 2.5 hours more battery life on iPhone 13

In touch. In the moment.